Tooth Whitening Gel

























Tooth Whitening Gel


Finally! A Way You can Eliminate the Dentist and Save yourself Hundreds of Dollars by dealing Directly with the Dental Lab!

NeonBrite™ Online Orthodontics

Tooth bleaching is offered for cosmetic purposes. Many individuals who have discolored enamel are not satisfied with the appearance of their teeth and go to great lengths to achieve the perfect smile. Tooth bleaching can be a solution. This can be done by a professional tooth bleaching in the dental office or through online dental/orthodontic labs that can show you how to provide to us a perfect impression of you own teeth with our Teeth Impression Kit.  By circumventing the dentist, you save hundreds of dollars!

Tooth Enamel

There are two types of tooth stains:

  • Intrinsic stain (internal stain) This means the stain occurs from within the tooth. This type of stain cannot be removed by brushing and flossing and sometimes bleaching may not be effective. Some causes of intrinsic staining are injury to the tooth, certain medications (such as tetracycline) taken during tooth formation or an excess fluoride ingested during the formation of teeth.
  • Extrinsic stain (external stain) This is staining of the tooth surface. Some sources of extrinsic stains are cigarettes, cigars, coffee, tea, or foods that contain a lot of spices. This type of staining can sometimes be removed by good tooth brushing habits or by professional prophylaxis (cleaning).


Different stains require different solutions, therefore it is important to have a consultation with an oral health professional before trying a tooth bleaching product.

A small number of people experience temporary discomfort during the bleaching treatment series, such as gum or tooth sensitivity. These symptoms disappear within one to three days after completion of the tooth bleaching. It is important that the manufacturer’s directions are followed precisely when using an at home tooth bleaching kit. If any side effects are more than mild or persist, contact your oral health professional. Overall, tooth bleaching under professional supervision is an effective method for whitening the teeth.

Teeth Whitenin Gel Syringes



Dental Bleaching: Questions & Answers

What is the teeth whitening process? - Teeth Whitening is actually a bleaching process that lightens discolorations of tooth enamel. This process uses an effective bleaching gel retained in a Custom-fitted Whitening Trays) that is worn over your teeth for 1 hour per day (NOT overnight) until you have reached your desired level of whitening. Included with these tooth bleaching systems is 22% professional strength bleaching gel (ONLY 10% - 22% Carbamide peroxide is available), Custom Whitening Trays, toothbrush, sensitivity toothpaste, portable pouch and application instructions.

How does dental bleaching remove stains - Dental tooth bleaching systems will remove most stains with a gentle action that whitens your teeth. As the active ingredient in the bleaching gel (Carbamide peroxide), is broken down, oxygen acts upon the stained organic deposits, which oxidizes them into a white color. This process makes the overall tooth color closer to its natural unstained color. Your tooth structure remains unchanged. Years of clinical tests have demonstrated the safety and effectiveness of this tooth bleaching system.  Over 95% of people treated achieve some level of tooth whitening. Crowns, bridges, bonding, and fillings only return to their original coloring; they do not lighten any further with professional tooth bleaching.

What is the treatment procedure? - You will make an impression of your teeth at home with our easy-to-use Personal Impression Kit.  Ship it back to us and then will receive your Customized Trays in about a week.  You will then apply our 22% bleaching gel inside the tray and place it over your teeth.  You may wear the trays for up to 1 hour.  You will see results the first day!!

Is the whitening process permanent? - For most people, the tooth bleaching treatment will last for many years. Your teeth have become stained in the first place from consuming the foods and beverages. Upon the completion of your initial bleaching process, your teeth are restored to their natural white color. Exposure to foods, drinks (especially coffee, colas and red wines), smoking and other consumables will gradually darken teeth again over time. You may want to periodically bleach your teeth.  After an initial treatment, most people do touchups about once every 6-12 months.

How much bleaching gel do I get when I purchase a dental tooth bleaching kit? - You get enough bleaching gel to complete your whitening process (for average stained teeth). Each application (per bleaching tray) will use approximately 0.25ml of bleaching gel.

How Important are moldable bleaching trays? - Very Important.  Having a moldable tray of the correct polymer material, shape, & transparency is essential to assure proper bleaching results.  Non-moldable trays may cause inconsistent bleaching or spotting on the teeth and they are uncomfortable to wear.  Dental tooth bleaching offers two types of moldable trays do-it-yourself thermoform (boil & bite) trays and professional tooth bleaching dental lab-created trays. Thermoform trays sit too close to the tooth and don’t allow for enough gel to properly rest on the tooth.

I already have a set of bleaching trays.  Can I buy just the whitening gel from NeonBrite? - Yes, we sell dental tooth bleaching 22% Carbamide Peroxide whitening-gel separately. This refill gel is the same strength that is sold in dental tooth bleaching kits and professional dental offices. It can be used with any dental tray in the same way as your previous whitening gel.

Why is dental bleaching better than other whiteners? - Simply put, other products do not work effectively.  Some over-the-counter trays are not moldable to your teeth and do not hold the gel in the proper position.  Many OTC whitening gels are not thick enough to stay in place and will leak out of the tray. Many OTC gels typically have less effective active ingredients or a lower concentration of active ingredients. Many professional dental whitening systems provide so little whitening gel that refills will be required to get the desired result. In short, the dental tooth bleaching system offers more effective whitening power for your money than any other system.

Is dental bleaching the same thing dentists sell me for $500 or more? - Yes, Our system uses the same active ingredients, percent concentration and methodology as those used in professional tooth bleaching products at the dental office. In fact many dentists sell dental bleaching to their patients. We provide you with Customized Mouthpieces and supply you with the highest quality, most effective bleaching gel exactly like the formula used in dental offices.

What causes tooth discoloration? - There are many causes. The most common include consumption of foods, coffee, tea, wine, sodas and smoking.  In other words, our teeth naturally get more and more stained as time goes on and we continue to live our lives. NOTE - Tetracycline discoloration and artificial dental work, can be, but is usually not greatly responsive to dental bleaching.

Who may benefit from tooth whitening? - Almost everyone. However, there are some cases where treatment may not be effective. Tooth lightening is ideal for patients who have healthy, un-restored teeth and would like a whiter, brighter, younger looking smile. Tetracycline discolorations and artificial dental work, can be, but are usually not greatly responsive to dental bleaching.

Is it safe to bleach my teeth at home? - Yes, dental bleaching at-home bleaching is specially designed to be an easy-to-use system with detailed usage instructions. Over a decade of research indicates that whitening teeth with Carbamide peroxide is safe and effective. All of our products comply with FDA regulations.

How long does the bleaching process take? - Results are dependent upon each individual characteristics of each person and the daily wear-time of the mouthpieces, but many people see results after the first use. Maximum results occur after 5-10 cumulative bleaching hours.

Are there any side effects? - Some people experience temporary tooth sensitivity during treatment. Others have reported discomfort in the gums or in loose fillings. Gum irritation usually disappears within 1-3 days after beginning the procedure and always upon the discontinuation or completion of treatment.  There are no other significant side effects. 

NOTE - Pregnant or nursing women should not engage in dental bleaching.


Whitening Your Smile

How we look and how we perceive ourselves has much to do with our self-esteem. When the color of our teeth makes us embarrassed to smile, it's probably time to get our teeth whitened (bleached).

As one ages, teeth may darken from coffee, tea, smoking, berries and other substances that get into micro-cracks in the enamel, causing discoloration. Some people have gray or brown bands on their teeth caused by an early childhood fever or tetracycline medication taken when the tooth enamel was forming. In some parts of the country where fluoride is found in naturally high concentrations in the drinking water, individuals have developed teeth with bright white patches or dark brown blotches (mottled enamel or fluorosis).

Not everyone is a candidate for tooth bleaching. Teeth discolored from aging have the best results. If you have tooth-colored resin or composite fillings in your front teeth, they will not change color from bleaching and will stick out like a sore thumb after the procedure. If you would like to have your teeth whitened, call it to your dentist's attention at your next check-up visit. If you are not a good candidate, he or she can suggest alternatives such as bonding or porcelain veneers.

There are various options to whitening your teeth. Bleaching can be an in-office procedure (chair-side). It may involve several appointments of 30-60 minutes each.

Some toothpastes have added whitening agents and can be used as an adjunct to the other two procedures. In any case, there is no reason to ever again suffer the embarrassment of discolored teeth.

Customized Dental Appliance



Finally! A Way You can Eliminate the Dentist and Save yourself Hundreds of Dollars by dealing Directly with the Dental Lab!

NeonBrite™ Online Orthodontics

Research shows that without long-term use of a retainer, teeth show a natural tendency to shift or drift away from their straightened position.  NeonBrite™ announces that 'Invisible' or clear retainers are now available OVER THE INTERNET for $148 (Upper & Lower), for individuals with concern over their teeth “crowding”.  We do this by providing you the putty to create your own teeth impressions, then you send them to our lab for manufacturing...IT'S EASY!  These "Invisible" retainers are made of a thin, clear, durable plastic that snaps into place over the teeth and prevents teeth rotation & migration.  

Clear or Essix Retainers

When using this transparent dental retainer, teeth and gums show through the plastic, unlike the “Hawley” retainer (metal wire & denture plastic).  When one smiles others are not able to see the dental retainer; mouth retainers with the wire across the front teeth are used mostly to keep teeth from shifting, but can also be used to move teeth. Dental night guards are worn at night to protect the teeth. Considerable time and financial investment are at risk if you don't have a retainer AND wear it as your doctor suggests.

NeonBrite™ saves its customers hundreds of dollars by sending them a “Teeth Impression Kit” - for retainers, instead of another "TRIP TO THE DENTIST".  The cost of these clear retainers at a dental office ranges from $250 to $500 and usually includes a full examination.

Our At Home Impression Kit Allows You To “Easily” Take Your Own Teeth Impressions to make Custom Fitted Dental Appliances EXACTLY like the ones found at your Dentist's for a FRACTION of the Price...and all without a trip to his Dental Office!

 NeonBrite™’s invisible retainers do not move teeth; they simply keep teeth in their current position & eliminate further crowding.  By wearing these for just 15-30 minutes per day, it will prevent teeth from rotation or migration.  These clear retainers are made of the same materials that dentists use and manufactured by the same lab as well.

  • Have you lost or broken your retainers?
  • Has one of your front teeth slightly moved?
  • Do you grind your teeth at night?
  • Want your teeth PROFESSIONALLY whitened?
  • Maybe your missing a tooth or have a small gap between your teeth you would like to close?



Teeth Impression Kit

By using our 'Teeth Impression Kit' to make your own impressions, our lab can create you completely customized mouth pieces that will:

  • Keep your teeth from migrating or rotating after wearing braces for years

  • Realign the front six teeth or close a small gap between your teeth

  • Prevent clenching your jaw or grinding your teeth away while sleeping

  • Need a "fake" or temporary tooth in your mouth

  • Want to dazzle them with professionally whitened teeth

Here's how it works:

When you receive your kit, review the steps and instructions first. Then take out 1 set of the YELLOW & BLUE impression material (putty).


Mix the two pieces of putty together for 45 seconds to get one solid color (blue).


When your putty is one solid color, simply roll it and shape it like a finger.  Pick up your tray.


Put the finger shaped putty into the tray, making sure to cover all parts of the tray.


Take the tray and place it over the center of your upper or lower teeth (remember that this putty will harden in under two (2) minutes). Push the tray over your teeth. Hold for four (4) minutes, then remove.


 Send your impressions back to our dental lab using the pre-paid envelope that came with your kit. We make your mouthpiece (s) & send it back to you. As a member of the National Association of Dental Laboratories, you can rest assured knowing you're getting a quality custom made dental appliance!

Each impression kit includes photographs and step-by-step instructions walking you through the entire impression process. Our clients have a 93% success rate in taking accurate impressions of their teeth the first time around.


Who we are and our experience… 

Dental Lab Direct’s founder has been in the dental and orthodontic industry for 30+ years and has done dental lab work for HUNDREDS of dentists & orthodontists all over the United States. His years of work & research for the dental/orthodontic community has yielded the finest process & products available. In 1997, he earned a U.S. Patent for another dental appliance “sports mouthpiece” that can be used to prevent snoring.

My name is Robert S. Owen; I'm the managing partner for Dental Lab Direct, the web portion of a 30 year old lab that has serviced over 800 dentists & orthodontists. Until recently, customized dental appliances were available to the public only through your dentist. This was largely due to the level of skill in taking one’s teeth impression, the impression required to cast a model and create customized trays. Most dentists send teeth IMPRESSIONS to dental labs to be cast, molded, & customized into form fitting oral appliances delivered back to the patient a few weeks later. Typically, the cost for upper & lower whitening trays range between $300.00 and $800.00!

Today, with the advent of our Personal Impression Kit, it’s possible to take your own teeth impression usually taking less than five minutes for both the upper and lower teeth. Just drop the kit along with your impressions in the mail to our lab…the same lab dentists & orthodontists use, yet costing 60-90% less by “skipping the trip ”…eliminating the need for a D.D.S. to fit a pair of Professional Customized Tooth Whitening Trays, Invisible Retainers, Night Guards, or even Invisible Braces! All you have to provide us is your teeth impression...


Hawley Retainer

When you've completed the moving part of your treatment, you're ready for the holding part! The next few months will be a critical part of your treatment! Your Invisible OR 'Hawley' Retainer is designed to hold your teeth in their corrected position until the bone surrounding the roots of the moved teeth "fill in" and make them "solid." If we do not retain (or hold) following orthodontic tooth movement, the teeth will move back to their old positions and all that time wearing braces would be wasted. 


If your retainer is going to do the job, here are the things you must do: 

Wear your retainer as instructed! 

Lifetime: As an insurance policy it is recommended to wear your retainer at night indefinitely (or more importantly as your doctor instructs). Simply use your retainer as a template and try it in. If it feels tight, wear it for the night. 

Remove your retainer from the back hook - not from the front. 

Take care of your retainers: Clean with soap, water and Q-Tips. Efferdent® works fine, too. Don't brush the appliance with toothpaste; it dulls the brilliance. Keep them away from pets - they love to chew on them. Don't use hot water or place near hot surfaces; this can distort the shape of your retainer. You may remove your retainer while swimming in a lake or ocean. 

No flipping: Avoid flipping the retainer with your tongue or chewing on your retainer. This can cause damage to your teeth and retainer. 

NEVER wrap the retainer in a napkin or tissue, as they may be thrown away. Always store the retainer in its case (not your pocket). 

Speech: You may notice a difference in your speech at first. However, in 2 or 3 days, your speech will become normal. The plastic taste of the new appliance will soon disappear. 
Return to your family dentist for an examination and cleaning. 

Keep your appointments: You will have fewer office visits but checking your retainer is still very important. Always remember to bring your retainer to every appointment. 

If you lose or break a retainer, please call us immediately. The teeth will move if the retainers are not worn as instructed. Additional charges will be made for lost or broken retainers, or a retainer that does not fit because of insufficient wear or negligence. 

Hawley Retainer


Retainers After Braces

Purpose: The dental retainers are important to hold the teeth after braces are removed. New bone and supporting fibers of the teeth are being completed for the new tooth positions.

Time of Use: Mouth retainers are usually worn until eruption of the permanent teeth makes wearing a mouth retainer difficult. You will start with full time wear and phase slowly into night time wear as a dental night guard. Experiencing tightness when placing the retainers after leaving them out for a period of time is an indication of how often you need to wear the retainers.

Care: To keep your dental retainers fresh and clean, scrub them before putting them in their case. Use warm or cool water and soap. Hot water will warp the retainers. Limit the soaking time to 15 minutes if you choose to use Efferdent. We have found that over time Efferdent weakens the solder joints. Brushing with Listerine will decrease bacteria and give your retainer a fresh taste.

Adapting: Most people get used to mouth retainers within a day or two. At first there may be a new plastic taste and you may have extra saliva in your mouth. Reading aloud the first day will help your speech adapt. The habit of flipping a dental retainer in and out with your tongue will loosen the dental retainer and may break the wires and/or plastic.

Visits: Upon completion of early phase orthodontic treatment, you will be checked periodically with visits to the dentist. Bring the dental retainer to your visits. If the dental retainer does not fit or if there is any tissue soreness, call us for an appointment as soon as possible.

Breakage/Loss: The common habit of flipping the retainers in and out with your tongue will make it become loose and can introduce stresses in the plastic or wires which will result in breakage. 

Relapse: Failure to use dental retainers regularly may result in unfavorable tooth movement. If brought to your dentist's attention early it may be corrected with another retainer. If not caught early, retreatment with braces may be necessary.

How We Came About...

I wore braces from the age of 14 until I was 17, and by the time I had entered college, had all but forgotten what my retainer looked the time I was 26, my teeth were a train wreck again, which really disappointed my parents considering the investment they had made in my teeth. Fortunately, I learned about these 'Invisible' Aligners called Clear-Aligner®s and was able to get my teeth back in alignment in just a few weeks time. Today, all I have to do is wear my 'Invisible' Retainer or TranspaRetainer for around 30 minutes per day and I won't have to worry about my teeth rotating or migrating anymore.

Around that same time, I noticed that all of the coffee, tea, and red wine I had consumed in college had made my teeth a little less than white, but never seemed to have a disposable $500 to hand over to the dentist for the professional whitening trays he offered to sell me at every visit. Again, after learning about getting them from the Dental Lab, I have in effect straightened, whitened & started wearing my retainer again all for about the cost my dentist wanted to charge me for the teeth whitening alone! AMAZING! So, I immediately realized the benefit of dealing directly with our dental lab, I mean, the cost of Invisalign through a dentist is $5,000.00 at a minimum. I had achieved the same results at 1/10th the cost!

Clear or Essix Retainers



Now... You've Just Gone Through the Exact Same Process Thousands of Dentists Go Through Every Day and Saved Yourself Hundreds of Dollars (maybe even Thousands!) The process is the same for all of our products.